Profit is the difference between revenue and cost. If the amount your business takes in is more than the amount it pays out, it is profitable. If the amount your business takes in is less than the amount it pays out, it is not profitable. Although that is a simple statement, in the real world things are not always so simple. Both revenue and costs are affected by innumerable variables.
Successful businesses have learned to maximize the revenue number and reduce the costs. This can only be done by having accurate and complete financial information available on a real-time basis. Without that information, trying to increase revenue or decrease costs is like trying to identify an elephant by feeling his trunk while blindfolded.
Bookkeeps can help you identify and understand exactly where your revenue is coming from, what products/services are driving revenue, and whether your revenue includes cyclical trends. Bookkeeps can also help you identify all of your costs, including often overlooked or hidden costs, so you can understand exactly how much you pay, directly and indirectly, for your products or services. With this knowledge, our powerful financial tools and years of business experience in various industries will help you maximize revenue and minimize costs, thereby increasing your profits.