Understanding the distinction between profitability and cash flow is critical to the success of a business. A business that is profitable but that has no cash may have a limited life expectancy. Cash is the fuel that keeps businesses running. Proper cash flow analysis goes beyond determining whether your business is profitable. Fuel in the tank doesn’t help much if it’s not making its way to the motor.
Bookkeeps’ powerful financial tools and years of financial and business experience will help you maximize your cash flow by showing you clearly where you are, where you want to be, and how to get there. Beyond simply providing a periodic cash flow statement, we have the expertise and insight necessary to help you forecast and model your business for long term success. Our attention to detail, but ability to objectively see the big picture, enables us to identify obstacles in the road in time to make the course corrections necessary to avoid them.
To reach a destination, you need to understand precisely where you are, in what direction you are heading, and your velocity. The same approach should be used for your business. Bookkeeps can show you exactly where your business is financially. We can then point you in the right direction and provide you with the tools necessary to maximize your velocity.